MAG45, part of the Solar Group, is an integrated supply service provider for industrial applications in the machine equipment OEM’s, pharmaceutical, and fast moving consumer goods (FMCG) markets. They facilitate a large part of the purchase process of their clients; meaning that they purchase more than 1,5 million different items from several thousand suppliers. 

Anchormen was introduced to MAG45 through Cisco Systems and together with our partners at MapR, the four parties set out to create a visionary solution that ended up facilitating real-time search over more than 3,000 different data formats as well as greatly reducing customer onboarding time. 


Working with several thousand suppliers means that MAG45 sits on large amounts of supplier assortment data. Unfortunately, all of it is unorganized in the database as it doesn’t use one uniform structure; every supplier uses its own format. This means searching through the data in order to match it is a very grueling task. Moreover, the sales cycle becomes longer as the speed by which new projects are picked up depends on how fast existing ones can be finished. 


Anchormen built a “Search, Match, and Find” solution in the form of a MapR cluster (project name ‘HUGO’) for storing the article files of all suppliers of MAG45. This ensures that all of the semi-structured data is properly indexed and can be retrieved in a precise and automated manner. Furthermore, MAG45 created a smart search engine on top of the platform so everything can be easily found.

The biggest success of this project is the fact that the onboarding time of new customers was greatly reduced from 1 year to only 3 months; this means now MAG45 can focus on growth and bringing value to their customers.

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